If you look at any type of documentation, crack open Apple, or Microsoft, or whoever, the classic model is it looks more like a textbook. There’s a chapter heading, a lot of text, maybe a table. By the time you’ve finished reading it, your mind is numb, you’re brain fried, and you’ve just become functionally […]
The Joy of SOPs – Better Than Pizza, Better than Chocolate, Better THAN SEX! How to Create Effective SOPs
Category: Blog
The Importance of Vacations
One of the best ways to grow your business, whether you’re a solo-preneur or you have a thousand employees, is to actually plan vacations, and when necessary, force your people to take them. We, as Americans, are scandalous at not taking vacations. We have given up millions of vacation days a year. And as human […]
The Lighter Side
“Secrecy is when your parent doesn’t know *which* cookie you stole. Privacy is when they don’t know you’ve been to the cookie jar.” – Andy Ellis, CSO, Akamai Technologies “When I was a boy of fourteen, my father was so ignorant I could hardly stand to have the old man around. But when I got […]
Brainlink’s SOP Interview Amongst Continuum’s All Time Top 5 List
Raj Goel was interviewed by MSP Radio on “How to Build Excellent Standard Operating Procedures That Will Drive Business Growth.” It made Continuum’s TOP 5 shows of all time! Listen Here: https://www.brainlink.com/SOP-MSPRADIO
Gotham Golf 2015
Gotham City Networking, Inc(r)’s 2015 Golf Outing On August 17, 2015, registration for this event begins at the Cool Spring Country Club at 8:30AM. For more information, visit here: https://www.brainlink.com/2015-gotham-golf “I know it’s a golf outing, but in the words of my cofounder Nancy Schess “it’s all about the food” & in the words of […]
How To Get Your Team to Buy Into SOPs
How To Get Your Team to Buy Into SOPs Once my team started using SOPs, we got so into them we went from having none to 250 in just four months. Now we have over 750. How? We created a system that incentives them, and it’s revolutionized our business. Gamify SOP adoption – Score Points […]
The Fight for Privacy
For those of us older than Millennials, we grew up in the age of privacy. We all learned at some point that loose lips sink ships; don’t say anything you wouldn’t say or repeat in public. Our kids and grandkids have no such training. People share what they had for breakfast and “like” what the […]
Lessons learned from THE LAST SHIP
By Raj Goel, CISSP Recently, I watched a lovely musical on Broadway Called “The Last Ship” starring Sting. I watched it twice in the same week, just before it closed, and have listened to the cast recording over 100 times since. I listen to a lot of music and it’s rare for me to listen […]
The Lighter Side
A guy was hitch-hiking on a very dark and stormy night. Suddenly he saw a car roll slowly toward him and stop. He jumped into the back seat and closed the door. Then realized there was nobody behind the wheel. But the car started slowly rolling forward again. He was really freaked out when he […]
Protecting You: Not holding Your Information Hostage
Throughout my career, I have met with a lot of firms and in case after case, we see the same thing. The IT company holds the client’s information hostage. You know what I’m talking about. Who has all the passwords? The IT company Who has all the warranty data? The IT company Who has all […]